Sierra Cantabria: A Wine Label Design with a Rich History

Estudio Maba's Award-Winning Design Celebrates 150 Years of Wine Tradition

The Sierra Cantabria wine label design is a testament to the brand's rich history and rigorous wine tradition. The design draws inspiration from the heraldic symbols that have been associated with the brand for 150 years. The brand's name is emphatically displayed on the label, which is filled with typographic contrasts, creating a classic yet content-rich label.

What sets the Sierra Cantabria design apart is its ability to work as a whole while retaining subtle differences between the bottles. The design caters to an extensive family of wines, each variant expressing elegance and expressiveness. The design was realized using a cotton paper label with high relief, stamping, and varnish strokes, adding to its unique appeal.

The design process was a collaborative effort between the company's management, traditional winemakers, and the creative team at Estudio Maba. The biggest challenge was maintaining consistency across all bottle variants while creating points of differentiation within the range. The result is a total of 53 combinations of labels, each highlighting the brand image in a strong and nuanced way.

The Sierra Cantabria wine label design project took place from January to September 2019. The design is a renovated classic, full of exquisiteness, and is a testament to 150 years of history. The use of the winery's heraldic symbols in combination with a hierarchy of typographic elements resulted in more than 50 combinations of labels, each exuding serenity and elegance.

The design's excellence was recognized with a Silver A' Packaging Design Award in 2020. This prestigious award is given to top-of-the-line, creative, and professionally remarkable designs that demonstrate outstanding expertise and innovation. The Sierra Cantabria wine label design, with its strong technical characteristics and splendid artistic skill, certainly fits this description.

In conclusion, the Sierra Cantabria wine label design by Estudio Maba is a perfect blend of tradition and innovation. It successfully captures the brand's 150-year heritage while presenting a fresh and elegant design. This design serves as an excellent example of how design can enhance brand identity and create a strong visual impact.